How Much Online Advertising Is Too Much?

As a for profit enterprise, we constantly strive to maximize our profits. We have to work hard at finding a balance where too many offers overshadow our content. After reading a recent BusinessWeek article, I realize that we are not alone.

It seems this is a big dilemma with anyone who has a popular site and wants to grab as much Internet money as is available. Our goal is to use our blogs and sites to make money on the Internet.

Whether they be for affiliate products that show people Easy Ways To Lose Weight Fast or the Best Exercise To Lose Weight Fast. It doesn’t really matter what we are promoting.

The goal is to seize the opportunities available to us and generate massive profits.

The CBS network is trying to gauge just what is the tipping point right now. A new metric has emerged and it’s called “online-ad saturation”. It’s basically the point where people zone out after seeing too many ads. Funny the big execs did not seem to worry about that with television and they certainly have not thought much about it on radio, but they are surely worried about it in a medium like the Internet where the click of a mouse is easier than the flipping of channels on a remote. They also seem to be worrying about their online reputation as I’m sure that social media is a factor in all of this.  Why do I think this? Well..because they used responses from Twitter users.

Rachel Mueller-Lust from Nielsen says that her research shows that people are 31% more likely to recall an ad online than on TV. That’s really interesting. While the study focuses on television ads, think how you might be able to apply this in regards to your revenue generating endeavors on your site. It’s been said that those online, even those who complain about ads, are mostly unwilling to pay for ad-free models. In fact 96% of those polled wouldn’t even spend $1.99 to avoid ads.

So I guess ads are here to stay and that the consumer knows that they’re there and given the size of the industry and my last AdSense check, they actually do value online advertising. It’s amazing how many people trying to make it online still don’t understand this.

First Name:
E-Mail:

You might also be interested in:

• Football Tickets And Concert Tickets
• Stop..Stop..Please Stop With The Internet Marketing Insanity!!
• Making Money With Blogs As A Business
• How To Make Extra Money Without Spending Any
• Make Sure You Use Keywords That Accurately Describe Your Article
• Looking For An Internet Make Money Online Program?
• Are You In A Position Where You Need To Make Money Online Instantly?
• Introducing Massive Profits Radio!
• How To Find The Best Products To Sell Online [VIDEO]
• Earning Money Online Selling Information