There Are A Number Of Reasons That There Aren’t More Money Making Blogs!
“If you don’t offer customers something they dearly want, whether it’s to gain some great pleasure or escape some great pain, you’re not going to make any money.” – Sonia Simone is the Senior Editor of Copyblogger.
I love that line that Sonia used in the above referenced article. People who get into this “business” forget just that…it’s a business. First and foremost, unless you are a struggling writer trying to hone your craft, or unless you are a non-profit advocate, you have to remember that you are indeed blogging to make money.
To quote Sonia in another article she wrote, “ if the problem you’re solving isn’t compelling, you’ve got a rough road ahead. She went on to quote Seth Godin and said, no one cares much about their “I’d like a slightly better version of something that is already just fine” problem.
So I have a quick question. Are you working each day to solve a problem or deliver what your prospective consumer really wants? Do you even know what their problems or desires are? Do you know how to find out?
If you can’t answer those questions then why are you blogging and how can you expect to have one of the few money making blogs? If every thing you write or email out is a pitch to buy something, then you are going to fail miserably. That is unless your subscriber asked for you to pitch them over and over again…which I highly doubt.
Look at some of those who are successful in the industry you are seeking to penetrate. If you want to sell your SEO services then perhaps you may want to take a look at SEMOZ. If you want to show people how they can better copywriters then perhaps Copyblogger may be the place to look. What you will see on both of those sites is tons and tons of usable information.
They help solve their readers problems…and they also know what those problems are. So what audience are you trying to reach? Are you trying to reach an audience that wants to make money on the Internet? Do you think selling them a product that promises to make a million dollar sin 30 days really solves THEIR problems? Sure, it may solve some of yours, but that’s a short time player’s mentality.
Here’s a better way to do that and still make money online. How about identifying a segment of people who need to make some money in a short amount of time. Let’s say you target people who would like to make $1,000.00 in the next 60 days. That would be a realistic amount to make, even for a newbie. Now show them how to do that.
Show them how they can make $1,000.00 in the next 60 days. Now show them how to do that for free. Prove to them that you know what you’re talking about. No blurred out photoshop inflated figures. No telling them I have a Lambo and you can do BS. No telling them that you have cracked the almight Google and for $197.00 you can too.
No, solve a problem before you ask for money and do it in a clear and concise manner. So you’re asking yourself..”why in the work would I give away what I know”. Simple..because I don’t know you! I don’t believe you! You have no credibility. You have no standing. Or in the words of the movie “O Brother, Where Art Thou“… you ain’t bonafde! (love that movie!)
But don’t fret. it won’t take you long to diffrentitae yourself. That’s why you can become one of the few money making blogs out there. Most of the scammers and small timers are looking for the quick hit and the fast easy money that comes from duping everyone.
Making money online isn’t hard at all and no one should be telling anyone anything to the contrary. But it does take work and it does take being taught how by credible sources who are willing to help you solve your problems and obtain your desires.
We try to stand behind what we publish here and if you want to see how we can help you make money or at least solve some of your problems that you may be having in your endeavors online, simply check out the video below.
Who knows, maybe you can be counted as one of the money making blogs online in no time at all!
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