Are your real estate listings camouflaged?

Depending on who’s numbers you look at 65-90% of buyers begin their real estate search on the internet. If that is the case, how are you keeping your listing from blending in? What do you tell your client you are going to do to set their property apart from the other listings? Let me tell you about how I secured a much sought after listing in Niagara County New York. We are in the first week of turkey season here in New York and there is a property known as Camouflage Acres that has been under developement in the Town of Wilson that has been gaining notariaty. I came to the presentation with a website. Not of me or my company but one about their property. How did I do it? I am no geek or website guru but I did use ListingDomains.com. It gave me a template to follow and allowed me to show my client their property website live before I even had to purchase the domain. After I got the listing I have promoted the website via Newspaper, emails, my radio show and best of all my clients are telling everyone they come into contact. I am the only contact on the site and we have been getting some great feed back. So don’t let your listing blend in to the MLS standard. Promote it with it’s own domain.

About the Author:

Wayne Malcomb is the Broker/Owner of Niagara Frontier Funding & Realty, serving both Niagara and Erie counties of Western New York.

Wayne is called upon as the local expert for newspapers and radio shows including his own weekly radio show on WLVL 1340.Wayne follows the theme of Sy Syms, "an educated consumer is our best customer."

When asked what sets his company apart, Wayne said, "We use a combination of technology and one stop shopping to reduce both time and expense per transaction, which saves the average customer $3,200."Do you know anyone who could use an extra $3,200?"

If you need real estate sales or financing information in Western New York call Wayne Malcomb at
800-216-6829 or visit him on the web www.niagarafunding.com.

You can also email wayne at wayne@niagarafunding.com.

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